Fast Fashion - No, thanks!

2 minutes read
Posted 14 March, 2023
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If you’re still sporting your father’s tweed blazer, elbow patches and all, or wearing mum’s netball uniform to practice - we want to know!

March is Slow Fashion Month and to celebrate, Sustainable Queenstown is giving away a shopping voucher for the Walk in Wardrobe. Dig out the oldest item of clothing you still wear (and if there’s a story to go with it, do tell!). Head to the post on our Facebook page to submit your photo and enter the draw to win!

So, what’s Slow Fashion Month all about?

We’re officially heading into fall, putting away the shorts and singlets, and major brands are already enticing us to update our wardrobes. As you congratulate yourself for scoring a deal on that brand new pair of jeans, we ask that you pause for a second and think about the real cost of your fast fashion fix.

In case you’re unfamiliar with the term, fast fashion refers to mass-produced, low cost clothing that is manufactured to respond to fleeting trends, to cycle in and out of shops rapidly. As a result, the fashion industry is responsible for double the emissions of the aviation and shipping industry combined. Textile Waste Reduction is an initiative of ResOURceful Communities, a program created by Wastebusters, and delivered in the Whakatipu by Sustainable Queenstown.

With this campaign, we encourage the community to reconsider their consumer habits. This month’s Green Drinks is a Sustainable Fashion Celebration! We are hosting a mega Clothes Swap, with volunteer stylists to help you ‘shop’ for the perfect items. We’ll have an alteration station featuring the lovely Kate from Stitch’n’Time, if any items you’ve purchased need just a little tweak to be perfect for you.

Our guest speakers are locals Nina from Tikki Studio and Jo from Coco’s Cabin who will share their experiences within the industry. QLDC is providing a Pop-up Library featuring titles about sustainable fashion practices. We also collaborated with local youth; student volunteers from Liger Leadership Academy have created something special to share with the community.

Throw in some bubbles, snacks, BYO drinks and a raffle to win a shopping voucher for yet another secondhand gem, Coco’s Cabin at Country Lane, and you’ve got the best Thursday night out!

Be a part of the solution!

With both budget and boutique options to shop pre-loved clothing, we can choose to make a difference with every purchase! By repairing rather than replacing clothing and upcycling or repurposing old clothes, we can slowly reverse the impact on our environment. We’ll be highlighting local businesses with sustainable options on social media- so keep an eye out!


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